SEO for Google is one way to help rise in the rankings. This is a corporate giant that controls over 67% of the search engine market. By using their suggestions, you can help yourself to create a website that will attract your target audience. What you need to keep in mind all the time is that Google’s goal is to improve the viewing experience of the average surfer and not help you out for financial gain.
One of the things Google appreciates from a website is that site having a sitemap. You can submit your sitemap to Google using the Google Webmaster Tools online. This will help Google to view your site and increase their coverage of your content.
When you are designing your site, have one place where all of your content can be reached from just one static text link. As for the number of links on any given page, Google suggests you keep it reasonable. Just like keyword stuffing that is frowned upon, so is link stuffing. Keep the number of links to about 1% to 2%.
The sites Google like best are useful for the surfers to use. It should be rich with information that is useful for your visitors to acquire information on your specific topic. It is also suggested that you describe your content accurately when you post it. This should include the keyword you use for each page along with information in the summary of the page.
Remember the Google crawlers do not recognize images or the text located in them. It is suggested that you use the ALT TEXT to describe the image so the crawlers will be able to recognize what it is all about.
Then there is the dynamic pages people use. These are the pages with URLs that have symbols in them like ? and %. These are not easily recognized by most search engine crawlers so they should be avoided if at all possible.
One of the items that take away from a site’s rankings in the quality factor with Google is broken links. When you place a link in your content pages, make sure they work and go to where you intend them to.
The last suggestion is to use the Lynx Browser to view your site. Google’s crawlers will view your site in the same manner as this browser. If you have trouble viewing sections of your site with this browser then the search engine crawlers will also. This will allow you to make the necessary corrects to improve how your site is set up.
This is some of what SEO for Google entails. As you might have noticed if you have ever visited Google’s help pages, they are very vague on just what to do, so make your best educated guess like everyone else.
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